Case Studies
Case Study 1: Boosting Retail Sales with Dynamic Promotions
Client: A National Fashion Retail Chain
Challenge: The retailer faced stiff competition from online stores and needed a way to enhance the in-store shopping experience to boost foot traffic and sales.
Solution: The retailer advertised on Smart Screenz digital signage across the network covering 50 of its flagship stores. The ads featured brand building, unique products and sales events running at the time.
Results:
- 25% Increase in Foot Traffic: The info attracted more shoppers into the store.
- 15% Boost in Sales: Targeted promotions shown on the screens drove impulse purchases, particularly for discounted items.
- Enhanced Customer Experience: The dynamic content brought customers to the stores with improved sense of urgency to buy.
Case Study 2: Elevating the Dining Experience in a Restaurant
Client: A Family-Owned Italian Restaurant
Challenge: The restaurant wanted to stand out in a crowded dining district and increase repeat visits by enhancing the customer experience.
Solution: Smart Screenz scheduled number of ads close to lunch and dinner time. The screens showcased daily specials, customer reviews, and behind-the-scenes footage of the kitchen, creating a more engaging dining atmosphere.
Results:
- 30% Increase in Customer Engagement: Patrons interacted more with the content, often ordering daily specials featured on the screens.
- Higher Customer Satisfaction: Guests reported enjoying offering and first time experience of a new find.
- 20% Boost in Dessert Sales: The restaurant saw a notable increase in dessert orders after showcasing them on digital screens.
Case Study 3: Enhancing Patient Experience in a Dental Clinic
Client: A Suburban Dental Practice
Challenge: The dental clinic wanted to build its practice and get new clients.
Solution: Smart Screenz provided digital signage that showcased the practice and information on dental hygiene, patient testimonials, and details about various dental procedures. The screens also featured current patient acceptance and special offers for new patients..
Results:
- 60% jump in new client inquiries.
- Increased Treatment Inquiries: The educational content led to a 25% increase in inquiries about elective procedures such as teeth whitening.
- Improved Patient Satisfaction: Patients reported feeling more at ease and better informed, resulting in higher satisfaction scores.
